The data has been collated, the results processed and a variety of charts, graphs and graphics produced.
The Smart TV report we’ve been talking about is now available.
Our report contains feedback from almost 200 professionals who work in the TV sector, exploring the current barriers to Smart TV use and what we can do, as an industry, to change things for the better.
Dedicated to improving the TV industry, we’ve been saying for a while that Smart TV users are not getting the most out of this technology. The current Smart TV experience has failed to capture the imagination of today’s consumers, and this report confirms that the remote control and user interface are to blame.
If you work in the industry, these results might be difficult to accept. But they make for necessary reading – the time has come to introduce change.
To get your hands on the report and find out the truth, click the link below:
The report won’t cost anything to download, but it will require a little social capital. You’ll need to tweet about it or share it on LinkedIn. Don’t worry, it’s really easy. Just click the link above and we’ll do the rest.